LinkedIn for Real Estate & PropTech
We build LinkedIn audiences and content engines for founders and operators in the built world. So your next investor, customer, or partner comes to you.
Start a conversationThe market right now
Real estate fundraising dropped 28% in 2024 to its lowest level since 2012. Average raises now take nearly two years. But the money hasn't disappeared — there's $400 billion in dry powder waiting to be deployed.
The problem isn't supply. It's discovery. 87% of LPs research sponsors online before taking a meeting. 60% of decision-makers will pay a premium after encountering compelling thought leadership.
23.7mo
Average fundraising period — up from 13.6 months in 2020
$400B
Dry powder sitting on the sidelines. The capital exists.
40%
Faster capital raising for sponsors who systematize visibility
$16.7B
Deployed into CRE, construction, and infrastructure tech in 2025
Why this matters
Your competitor — weaker track record, smaller portfolio — fills their raise in 8 weeks. You've been at it for 14 months. The difference isn't the deal. It's who knows about it.
Your next LP is on LinkedIn right now. They check your profile before taking a meeting. Consistent content turns cold intros into warm conversations — and 40% of firms say maintaining investor contact is the best fundraising strategy.
$16.7 billion deployed into built world tech in 2025. Customers, partners, and investors follow the same signal: who's showing up as the category expert. Distribution drives deal flow.
Personal brands outperform company pages. 23% of people who encounter thought leadership become customers. We turn your operating experience into a content engine that compounds.
What we do
Everything you need to turn LinkedIn into a business development channel. Done for you.
We define how you show up — your narrative, your angle, your authority. So you don't sound like every other GP or founder in the feed.
3–4 posts per week, ghostwritten in your voice. Market insights, deal philosophy, track record. Content that makes the right people pay attention.
Strategic engagement, connection building, and profile optimization. Targeted at the people who matter — investors, partners, operators.
We build curated lists of high-intent LPs, partners, and decision-makers — then run personalized outreach that starts real conversations.
Who we work with
We work with operators who are serious about building long-term visibility — not chasing vanity metrics. People acquiring customers, raising capital, and becoming the known name in their market.
4M+
Views on a single viral post
81%
Of GPs have positive fundraising outlook
100%
Built world focus — we don't work outside this space
About
Most LinkedIn agencies have never raised a dollar of capital. They don't know what a 506(b) is. They've never dealt with LP expectations or understood why K-1 timing matters to your investors.
Lemon Leverage is different. Founded by Tom Scourfield — a former real estate operator who built one of the only content agencies that works exclusively with the built world. We understand GP-LP dynamics, compliance restrictions, and what actually builds investor trust.
British perspective. American real estate market. A team that speaks the language of the people you're trying to reach.
We work with a small number of clients at a time. If you're a founder or operator in real estate, PropTech, or infrastructure — and you're serious about building distribution — start a conversation.
Start a conversation